Margaret Heffernan is an entrepreneur, CEO, writer and keynote speaker.
In the 1950s, Alice Stewart was studying childhood cancer on a shoestring budget. Since she’d only be able to run a single study with minimal analysis, she surveyed people, asking them everything possible and seeing if anything gave a correlation. The overwhelming answer was that X-rays on pregnant women were increasing cancer risk in children. Her findings flew in the face of doctor’s roles (that their tests were harming patients) and common medical wisdom of the time. The controversial findings took 25 years of fighting before they were adopted by the medical boards of UK and USA. To give Alice confidence in her findings she used a statistician George Neil – whose job was to dig into the numbers and DISprove Alice’s findings (rather than mindlessly support them). His job was to create conflict around her findings, and in failing to do so he gave her confidence. Alice and George saw conflict as a form of thinking, and were very good at it.
We need to work with people who are different from ourselves- different backgrounds, thought processes, personalities. This can be hard – it goes against our instincts and uses much more time and energy.
In corporations, 85% of executives acknowledge that they have refrained from raising issues or concerns at work because they didn’t want to cause conflict. This says that they can’t think together – they can’t raise the conflicts George and Alice did to challenge themselves. It is a skill to use conflict to fix an issue, and it is the job of a leader to raise issues they see – since everyone else may see the same issues but be too afraid to talk about them.
Margaret says that pHd students at some universities are forced to submit 5 statements that they are willing to defend – they must do this to show they can deal with being challenged. She suggests it needs to be extended to school kids – to get them ready for conflict at a younger age. Most major catastrophes aren’t caused by secret information – the signs are in open information that people are unwilling to discuss. When we dare to break that silence, we allow everyone to do their best thinking.
Wonderful talk and strongly recommended. She cuts to the heart of the issue with wonderful clarity, and convinces all viewers to raise their concerns when they see them. I can see a lot of potential in getting people to make statements at a young age and making them defend them.